Commerce Today
Ecommerce insights merchants can use today
About the show
Short, actionable updates on ecommerce and omnichannel technology that help merchants of all sizes succeed. We focus on things you should be doing today to be successful in the ecommerce industry.
Episodes
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Episode 30: AI Visibility Enhancement: E-commerce's Future, Today
May 16th, 2023 | 19 mins 32 secs
ai, data, discord, google, gpt, information, langchain, llm, people, plugins, product, recommended, searching, shopify, today, trends, visibility
Join us in Commerce Today as we discuss two emerging e-commerce trends: the use of Language Learning Models (LLMs) like ChatGPT in decision-making and the shift in information discovery methods. Learn how to stay ahead of the curve with AI Visibility Enhancement (AVE), make your product data accessible to LLMs, and maximize your e-commerce success. Tune in for a deep dive into AVE and position your business for the future today!
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Episode 29: Meet Your New Best Friend, LangChainAI
May 9th, 2023 | 21 mins 3 secs
ai, chat bot, customer service, data., lang chain, openai api
Are you looking to transform your e-commerce business with the latest AI technology? Our latest podcast explores the powerful benefits of Lang Chain, an open-source project that connects different language models to provide top-notch customer service, financial analysis, design advice, and more. Discover how to optimize your resources and take your business to new heights with the limitless potential of AI in e-commerce. Tune in now and join the revolution!
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Episode 28: Revolutionizing Ecommerce: Our Takeaways from Adobe Summit
May 2nd, 2023 | 19 mins 40 secs
adobe, ai, api, app builder, commerce, conferences, create, e commerce, episode, fun, important, magento, personalization, piece, products, summit, support, talked, tools
Ready to take your ecommerce game to the next level? Our team has just returned from #AdobeSummit, where we uncovered the latest strategies for success in digital marketing and ecommerce. From AI to personalization, we're sharing our key takeaways and insights on how to stay ahead of the game. Join us for a sneak peek into the future of ecommerce – listen now!
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Episode 27: Adobe Commerce Cloud vs. Magento Open Source: Choosing the Right Ecommerce Platform for Your Business
April 25th, 2023 | 18 mins 9 secs
adobe commerce cloud vs magento open source, ecommerce platforms, scalability
In this episode, we dive into the world of ecommerce platforms and compare Adobe Commerce Cloud and Magento Open Source. Join us as we explore the benefits and limitations of each platform and help you determine which one is right for your business.
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Episode 26: Revolutionizing Ecommerce with ChatGPT: How AI is Transforming the Industry
April 18th, 2023 | 18 mins 44 secs
ai, benefits, challenges, code writing, ecommerce, language model, revolutionize future, strategic decision-making
In this episode, we explore the ways in which ChatGPT, an AI-powered language model, is rapidly transforming the ecommerce industry. From writing code for ecommerce platforms to assisting in strategic decision making, ChatGPT has the potential to revolutionize the way ecommerce businesses operate. Join our hosts, Joshua and Darin, as they break down the key benefits and challenges of using ChatGPT in ecommerce, and discuss what the future holds for AI in the industry.
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Episode 25: Ask the Right Questions When Choosing an Ecommerce Platform
April 11th, 2023 | 17 mins 16 secs
business, decision making, ecommerce, entrepreneur, environment, evaluation, future, industry, infrastructure, insights, migration, online business, platform, podcast, single-tenant, tips
A record number of ecommerce businesses are changing platforms in 2023. The most commonly cited reason is to find “commerce software adapted for us and hosted externally in a single-tenant environment.” But what does being hosted externally in a single-tenant environment mean, and why does it matter? What questions can I, as a merchant, ask a platform to determine if their infrastructure and approach matches my business needs?
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Episode 24: 2023: The Year of Ecommerce Re-Platforming
April 4th, 2023 | 17 mins 10 secs
companies, compliance, control, e commerce, ecommerce platform, expensive, flexibility, freedom, merchant, platform, salesperson, scale
According to recent reports, 2023 is shaping up to be the year of ecommerce re-platforming. 1 in 4 ecommerce companies plan to change ecommerce platforms in 2023. Switching to a new ecommerce platform is a major undertaking, and this is the highest number of brands that intend to replatform that we’ve seen in this annual survey. We believe this is due to economic conditions, buyer behavior and historical trends all coming together to make 2023 the year of ecommerce re-platforming. It’s important to know why you’re re-platforming and to select the right platform for your needs, which we’ll talk through today.
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Episode 23: Conference Strategies for eCommerce Merchants
March 28th, 2023 | 19 mins 7 secs
attending, conference, conversation, exhibit hall, goals, good, linkedin, magento, merchant, notes, people, plan, sales pitches, sessions, speakers, sponsors, thinking
How can you get the most out of attending an ecommerce or omnichannel commerce conference as a merchant? What are Darin and Joshua's favorite and least favorite parts of attending conferences? Find out in this week's live stream of Commerce Today.
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Episode 22: Flocking to Mastodon
March 21st, 2023 | 16 mins 33 secs
brand, call, designed, discord, e commerce, join, mastodon, nerd culture, open source, posts, running, server, social networks, targeting, tweet, twitter
Time to take back control of your social media! Check out Mastodon, a decentralized & open source platform for more control & freedom over your content. Join us to find out why everyone's flocking to this new network
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Episode 21: Is Your Brand Metaverse Ready?
March 14th, 2023 | 16 mins 39 secs
3d, blockchain, brand awareness, brands, customer service, devices, ecommerce, images, metaverse, omni channel, people, photography, products, ready, selling, thinking, vr, web
The Metaverse is still more hype than must-have for the average retailer. However, there are two things all brands can do now to be ready for the future Metaverse.
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Episode 20: Tech Layoffs and Ecommerce
March 7th, 2023 | 14 mins 14 secs
article, behavior, company, copycat, developers, drove, e commerce, ecommerce, economy, fear, greedy, laid, layoffs, merchants, started, talk, tech industry, wages
Warren Buffet once said to “be fearful when others are greedy, and greedy when others are fearful”. How can ecommerce companies apply this advice in light of the large number of layoffs in the tech industry over the past year?
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Episode 19: Buy Now Pay Later Bubble
February 28th, 2023 | 12 mins 12 secs
buy, buy now pay later, challenge, companies, consumer, contract, customers, financing, hoping, inflation, interest rates, loans, merchant, pay, percentage, provider, purchase, rates, retailers, risk, talked
Buy Now Pay Later (BNPL) is a type of payment plan where consumers can purchase an item now and pay for it in installments in the future. This is seen as an alternative to traditional forms of credit, such as credit cards, personal loans, and store charge cards.
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Episode 18: When Ship From Store Breaks Down
February 21st, 2023 | 12 mins 18 secs
accurate, cancellation rate, customer, deal, inventory, investments, nordstrom, nordstrom rack, order, products, retailers, ship, sold, store, systems, treasure hunt
Omnichannel fulfillment drives greater revenue for almost all merchants, but what happens when ship from store breaks down? Are there retailers who shouldn’t pursue ship from store? How can you have success with ship from store?
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Episode 17: Return Wars
February 14th, 2023 | 15 mins 7 secs
accept, amazon, apple, buy, commerce, companies, customer, customer experience, expectation, experience, felt, josh, model, opportunity, product, refund, refurb, retailers, return, store
According to a November 2022 report by Retail Dive, 91% of ecommerce retailers reported returns growing faster than revenue during the last year and on average, 30% of online orders are now returned. Consumers clearly expect a smooth returns process, but retailers are struggling to manage this new expectation.
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Episode 16: Holiday Sales Forecast Retrospective
February 7th, 2023 | 17 mins 41 secs
adobe, christmas, curbside pickup, cyber, discounts, e commerce, ecommerce, holiday, josh, missed, numbers, online, people, predicted, predictions, retailers, sales, stores, thanksgiving, year
Back in Episode 2, we borrowed Adobe’s crystal ball and looked at the holiday sales forecasts for 2022. Now that the holiday season is over and the results have been posted, we’re going to look to see how accurate those forecasts were and what this might mean for planning your ecommerce marketing and investments for 2023.
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Episode 15: Why Consider an Open Source Commerce Solution?
January 31st, 2023 | 15 mins 18 secs
commerce, ecommerce, magento open source, open source
What does open source have to do with ecommerce, and what are some advantages and disadvantages of open source ecommerce platforms?